It is still hard to come to grips with reality and it remains difficult to believe that the career of Kobe Bryant and his daughter Gigi, ended so unexpectedly and tragically.
It is only fair that his legacy be cared for and perpetuated, that is why Nike recently released what is planned for “Mamba Week”, a moment dedicated to paying tribute to the athlete scheduled to start on August 23.
The action will be conducted based on three pillars: the donation of 1 million dollars to the “Mamba and Mambacita Sports Foundation”, the concentration of efforts and investment to keep the “Mamba League” up and running and special discounts for shoes launches along with all other licensed products.
The brand will also launch the Kobe 5 Protro “Big Stage Parade”, with a mix of elements that refer to the 2010 NBA finals and the mosaic seen in the Championship Parade PE. For Mamba Day, celebrated on August 24, the color of the Los Angeles Lakers will also be available in its traditional purple and gold. In addition to shoes, Nike and the NBA talk about launching a limited number of Kobe jerseys to the delight of fans.